Medienlinker (medienlinker.de) is operated by Medienlinker Media Ltd., a private company registered in Gibraltar. This privacy policy explains how we collect, use, and protect your personal data when you visit our site, subscribe to our newsletter, or contact us. We are committed to transparency and accountability under UK GDPR principles.
What personal data does Medienlinker collect and why?
We collect personal data that you provide directly, such as your name and email address when you subscribe to our newsletter or submit a tip, enquiry, or correction request. We also collect limited technical data – including IP address, browser type, device information, and usage patterns – through cookies and similar technologies for analytics, essential site functionality, and personalised advertising. This helps us understand our audience and improve our journalism. Our lawful bases are consent (for non‑essential cookies and newsletter subscriptions) and legitimate interest (for site security and analytics that do not require consent under the ePrivacy Directive). For detailed information about cookies, please see our Cookie Policy.
If you contact us via email or our Contact page, we will retain your message and any personal data you include only as long as necessary to respond and resolve your query. We never sell your personal data or share it with third parties for their own marketing without your explicit consent.
How does Medienlinker use my personal data?
We use your personal data to deliver our newsletter (subscribe here), respond to your enquiries, improve our website and editorial content, serve relevant advertising (including through commercial partnerships and affiliate links), and comply with legal obligations. Each purpose is grounded in a specific lawful basis: consent for newsletters and non‑essential cookies, legitimate interest for direct correspondence and site analytics, and legal obligation for any data required by regulators.
Commercial relationships – such as sponsored content or affiliate marketing – are clearly labelled and never influence editorial decisions. Our Advertising & Affiliate Disclosure explains how these arrangements work. We do not use your data for automated decision‑making that has legal or similarly significant effects.
Who is responsible for what we publish?
Medienlinker Media Ltd. is the data controller for all personal data processed through medienlinker.de. Our Chefredaktör Sebastian Lorenz oversees editorial standards and data protection compliance. For data‑protection‑specific matters, please contact our Privacy Officer at privacy@medienlinker.de or via the Contact page.
We have appointed a dedicated fact‑checking team led by Sandra Mayer (Fact‑Checking Policy) and maintain a clear Corrections Policy. Every article is reviewed by a human editor before publication.
What you can expect from us
You can expect us to handle your personal data lawfully, fairly, and transparently. We apply data minimisation – collecting only what is necessary for the stated purpose – and we retain your data only for as long as that purpose exists. For newsletter subscribers, we keep your email and name until you unsubscribe. For correspondence, we delete messages after six months unless a legal dispute arises. We implement technical and organisational measures, including encryption in transit and access controls, to protect your data against loss, misuse, or unauthorised access.
We will never fabricate quotes or sources; our AI & Automation Policy ensures that automated tools assist only in research and formatting, never in replacing human editorial judgment. If we use AI to help draft content, the final version is always reviewed and approved by a named editor. We also maintain a Safeguarding Minors Policy to protect children’s privacy.
What are my rights under UK GDPR?
Under UK GDPR you have the right to access, rectify, erase, restrict processing, object to processing, and port your personal data. You may also withdraw consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. To exercise these rights, contact our Privacy Officer at privacy@medienlinker.de or use the Contact page. We will respond within one month.
We will ask you to verify your identity before processing any request. If we cannot fulfil your request, we will explain why and inform you of your right to complain to the UK Information Commissioner’s Office.
How does Medienlinker use cookies and similar technologies?
We use cookies for essential site functionality (e.g., session management), analytics (Google Analytics, with IP anonymisation), and advertising (including programmatic display and affiliate tracking). You can manage your preferences through the cookie consent banner that appears on your first visit, or adjust them at any time via the link in our Cookie Policy.
We also use web beacons and log files for aggregated reporting. Third‑party services such as advertising partners may place their own cookies on your device. We do not control those technologies, but we require our partners to comply with data protection law. For a full list of the cookies we use and their purposes, please see our Cookie Policy.
Questions or concerns?
If you have any questions about this privacy policy or how we handle your personal data, please contact our Privacy Officer at privacy@medienlinker.de or write to Medienlinker Media Ltd., Office 9, Business Centre, Valletta, 0000, Malta. You may also use the Contact page. If you are not satisfied with our response, you have the right to lodge a complaint with the UK Information Commissioner’s Office (ico.org.uk). For issues related to editorial content, our Complaints Procedure explains the steps we take to investigate and resolve concerns.